The news is hard to swallow these days, and we have no choice but to consume it non-stop. As the world appears to grow more fractured, many of us feel guilty for not doing something about it. But how can we contribute to society, or help those who need it, when we feel overwhelmed and powerless, and when our schedules are busier than ever? Sophie Tarnowska is a ‘fun-raiser’ and the founder of WeDoSomething Mtl, a non-profit organization whose objective is to be an antidote to powerlessness.
She has lived and worked on five continents in a wide range of industries, from standing in a field selling TV advertising to a cow farmer in the Cayman Islands, to crafting marketing strategies for l’Oréal Canada. She has interviewed lepers in Calcutta and world-class thinkers here in Canada, traveled to Thailand as a brand builder, and to lac Mégantic to help build a public art installation to commemorate the explosion of 2013. Today, she is an impatient idealist who believes it’s time for a new way to give, in order to bring people together and connect them to causes and communities that need support.
WeDoSomething Mtl allows her to use her unorthodox background to do something good about bad news, one event at a time. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx