Why Company Culture is Vital to the Success of Your Business

Share this & earn $10
Neil Patel
Published at : 18 Nov 2020
35676 views
636
11

What do employees value more than their paycheck? Culture. ►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
Find me on Facebook: https://www.facebook.com/neilkpatel/
Read more on my blog: https://neilpatel.com/blog

0:30 How important is the culture of a company and to your company?

1:00 Culture is the most important thing to a company, in my eyes. Yes, you need to solve a problem. If you don't solve a problem, you don't have a business, but culture is vital. If you're not working with people who believe in the same values, ethics, have the same beliefs, same vision, they're not going to stick around.

1:30 It's funny, most people believe that, hey, to recruit top talent you have to pay people well. Did you know money isn't the number one reason people go to a job? It's what they feel they'll be in charge of, what they'll learn, how they'll progress in life. Will they accomplish their goals or their mission? A lot of people think, hey, free food is what going to get people to my company. No, people don't care about free food that much. Culture is what keeps people around.

1:15 You have to have an amazing culture, from caring for people. We recently had someone, Meredith, who's on our staff. She had a baby and, within a week of having a baby, she came back to work. She didn't have to, and no one put this on her. She did it herself. And I was talking to her today, and I was in an office. Not only did Mike, my co-founder, get her a present, the whole office got her a present, and then, on top of that, I also got her a present for her and her baby. I didn't have time to do the shopping.

1:30 I'm like, Meredith, here's my credit card. Just get whatever you want. And she's like, oh all I need a stroller for a hundred something-- I'm like, no no, you can get whatever you want within reason, I'm like, I don't care. I'm like; it's a fantastic culture. She's there for the business and the team, and she's willing to do whatever. I'm like, why wouldn't I try to help her out in her personal life, as well?

2:00 I genuinely care for her as an individual, and I care for the rest of the team, as well, right? But that's building a culture and working with people, not just people who you love but people who've become a family. And that gets harder once you grow to 100, 200, 300,000, 10,000 people, but it's imperative early on, or else you're going to get some unlikeable people within your company, and it's going to derail the vision. It's going to hinder your growth. It's going to wreck what you're trying to accomplish. You don't want people who are going against the grain.

2:30 Now, that doesn't mean there's anything wrong with people who voice their opinions. We love people expressing their views and even telling us there are better ways to do things and we're wrong. We love that. But what I mean is, you don't want people derailing the company is, we dislike people who are set in their ways, in which they say, nope, my way is the highway. You have to do it this way. That's wrong; I don't care if you're the manager. If someone underneath you knows how to do something better, you better listen up and be open to suggestions, right?

2:45 We like building open cultures, where we believe whether you're starting off and you're an intern or your executive, and you're getting paid well into the six figures, that everyone should be open to suggestions. But, again, we place culture above most things within our organization.

3:00 So, if you liked this video, like, comment, share. I do appreciate it. And, if I can ever do anything to help you out, genuinely, even if it's giving you some advice, I don't care for the money, leave a comment below, and I will do my best to try to help you out and answer all your questions. Thank you for watching.
company culturecompany culture ted talkcompany culture videos

Can't beat algae in your tank? This is probably why! Top 20 Algae Fighting Mistakes

Can't beat algae in your tank? This is probably why! Top 20 Algae Fighting Mistakes

The 100 Most Beautiful Women Of 2020

The 100 Most Beautiful Women Of 2020

I know when the end times would come soon

I know when the end times would come soon

STRUCTURES - Sorry, I Know It's Late But…

STRUCTURES - Sorry, I Know It's Late But…

TripAdvisor is profiting from wildlife cruelty

TripAdvisor is profiting from wildlife cruelty

What is the treatment for COVID-19?

What is the treatment for COVID-19?

CHERAL GKX 1 - Homemade SHIFT KART Project

CHERAL GKX 1 - Homemade SHIFT KART Project

Hypertone performs "Admission Of Guilt (A.O.G)" // Gospel Drive

Hypertone performs "Admission Of Guilt (A.O.G)" // Gospel Drive

ETF Battles: IPO vs. FPX - Which IPO Focused ETF is Superior?

ETF Battles: IPO vs. FPX - Which IPO Focused ETF is Superior?

“Often” roblox tiktoks!

“Often” roblox tiktoks!

WHAT'S NEW AT HOME BARGAINS NOVEMBER 2020

WHAT'S NEW AT HOME BARGAINS NOVEMBER 2020

GTA 5 ONLINE : WHICH IS BEST ARMORED VEHICLE?

GTA 5 ONLINE : WHICH IS BEST ARMORED VEHICLE?

ଏହି tools ର ଚାହିଦା ଓଡ଼ିଶାରେ ଏତେ କାହିଁକି ( How to order WOLF Garten tools in Odisha). Free Delivery.

ଏହି tools ର ଚାହିଦା ଓଡ଼ିଶାରେ ଏତେ କାହିଁକି ( How to order WOLF Garten tools in Odisha). Free Delivery.

Empress - Dyin' To Be Dancin'

Empress - Dyin' To Be Dancin'

XO Cupid - Everywhere (Lyrics) ft. Maya Avedis

XO Cupid - Everywhere (Lyrics) ft. Maya Avedis

WALL STREET RECKONING COMING - FINANCIAL BUBBLES WILL BUST - REALITY COMING TO FINANCIAL MARKETS

WALL STREET RECKONING COMING - FINANCIAL BUBBLES WILL BUST - REALITY COMING TO FINANCIAL MARKETS

5 MAKEUP MISTAKES TO AVOID (FOR LONGER LASTING MAKEUP!)

5 MAKEUP MISTAKES TO AVOID (FOR LONGER LASTING MAKEUP!)

Shitters in 3v3 🙄 - Scrub Killa Stream Highlights

Shitters in 3v3 🙄 - Scrub Killa Stream Highlights

It's Only (DJ Koze Mix - Bonus Track)

It's Only (DJ Koze Mix - Bonus Track)

What Happens at a College Baseball Practice? Inside Maryland Baseball

What Happens at a College Baseball Practice? Inside Maryland Baseball

🔮Get Your Desired Face Subliminal

🔮Get Your Desired Face Subliminal

The Pinnacle

The Pinnacle

Extra $1,000 Stimulus Check For Seniors: Stimulus Update & EIDL Grant

Extra $1,000 Stimulus Check For Seniors: Stimulus Update & EIDL Grant

Tame Impala - Eventually / It Is Not Meant to Be (Nashville 5/2/19)

Tame Impala - Eventually / It Is Not Meant to Be (Nashville 5/2/19)

Troublesome

Troublesome

147. Centering a Large Amount of Clay / Throwing a Wide Bowl with Hsin-Chuen Lin

147. Centering a Large Amount of Clay / Throwing a Wide Bowl with Hsin-Chuen Lin

20 Frozen Fan Theories So Crazy They Might Be True

20 Frozen Fan Theories So Crazy They Might Be True

We Placed 4th in the Final Round of Ninja Battles ($8,000) | Bugha

We Placed 4th in the Final Round of Ninja Battles ($8,000) | Bugha

Baby Seal Caught in Plastic Shopping Bag

Baby Seal Caught in Plastic Shopping Bag

The New Forbidden Hunter Technique... [Destiny 2 Beyond Light]

The New Forbidden Hunter Technique... [Destiny 2 Beyond Light]

Buzzer Beater: Americans Delight In Fly’s Cameo On VP Pence’s Head | MSNBC

Buzzer Beater: Americans Delight In Fly’s Cameo On VP Pence’s Head | MSNBC

LAWS, NOEL - DANCE?

LAWS, NOEL - DANCE?

RAINBOW SIX SIEGE: SIX INVITATIONAL 2020 ft. Beaulo, Geometrics, Merc, Achieved & Pojoman

RAINBOW SIX SIEGE: SIX INVITATIONAL 2020 ft. Beaulo, Geometrics, Merc, Achieved & Pojoman

Attenborough and the Amazing DIY Orangutans | BBC Earth

Attenborough and the Amazing DIY Orangutans | BBC Earth

GCO - Fifty Three (prod. by Dj Cihad)

GCO - Fifty Three (prod. by Dj Cihad)

A Rustic Walk-Up Home Within A Close-Knit Neighbourhood | Stacked Living In Home Tour

A Rustic Walk-Up Home Within A Close-Knit Neighbourhood | Stacked Living In Home Tour

Tavern Tycoon - Ep. 2 - Wizard Training and Gymnasiums! - Let's Play Tavern Tycoon

Tavern Tycoon - Ep. 2 - Wizard Training and Gymnasiums! - Let's Play Tavern Tycoon

When Jesus Spoke PT 2 - Israelite Nation World Wide Ministries Live

When Jesus Spoke PT 2 - Israelite Nation World Wide Ministries Live

Pretendeavor: A Reference To A Sinking Ship

Pretendeavor: A Reference To A Sinking Ship

Advice by Cavetown ft. Sam Goater (Official Audio) | Animal Kingdom

Advice by Cavetown ft. Sam Goater (Official Audio) | Animal Kingdom

Does the seller have to fix inspection items

Does the seller have to fix inspection items

History of Prohibition: Why It Failed

History of Prohibition: Why It Failed

Céline Dion - If That's What It Takes (Official Audio)

Céline Dion - If That's What It Takes (Official Audio)

Farm Pond Management Catfish &Bluegill

Farm Pond Management Catfish &Bluegill

Covid: Anger in Wales over lockdown ban of non-essential items in supermarkets | ITV News

Covid: Anger in Wales over lockdown ban of non-essential items in supermarkets | ITV News

Tony Momrelle feat. Maysa - We Had Searched For Heaven

Tony Momrelle feat. Maysa - We Had Searched For Heaven

The Equalizer || Sadfriendd - HISADFRIENDD

The Equalizer || Sadfriendd - HISADFRIENDD

*NEW* Donating Gifted Mythic Egg to Wind Shrine! Huge Boost! - Bee Swarm Simulator

*NEW* Donating Gifted Mythic Egg to Wind Shrine! Huge Boost! - Bee Swarm Simulator

Continually Review on AppSumo

Continually Review on AppSumo